Forever Resorts South Africa Welcomes Eugene van Jaarsveldt as Managing Director

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Eugene van Jaarsveldt. (Image: supplied)

Gauteng, South Africa – Forever Resorts South Africa is delighted to announce the appointment of Eugene van Jaarsveldt to succeed Kobus Tait who is stepping down as CEO of the company. van Jaarsveldt will take up his duties on Tuesday, June 1, 2021 and will be based at the company’s headquarters in Gauteng.

van Jaarsveldt brings more than two decades of hospitality and tourism experience to the post with a deep understanding of the industry, business skills and an innovative mindset. It aims to maintain a strong strategic direction, to grow and develop the company, to strengthen various partnerships and to build on the success of the group. Van Jaarsveldt’s journey with Forever Resorts began in 1999 when he joined the Warmbaths team, A Forever Resort. He has since worked at various Forever properties including Forever Blyde Canyon and Forever Badplaas where he served as General Manager for several years. Most recently, he held the position of Group Business Development and Marketing Executive.

“The COVID-19 pandemic has certainly presented difficult times for us as an industry over the past fourteen months, and navigating the market dynamics towards our full recovery is the current priority. The Forever Resorts group will continue to provide safe and innovative experiences combined with exceptional hospitality to guests visiting our properties across South Africa. I am excited about the future and look forward to enjoying this new chapter in our company history with our passionate team, loyal guests and valued partners, said van Jaarsveldt.

Kobus Tait.

Kobus Tait.

“Over the past 43 years, Kobus has been an integral part of our Forever family and has shaped the organization through its various transitions. His passion for the tourism industry and his dynamic approach to business will be missed. We would like to thank Kobus for his invaluable contribution and leadership he provided during his time with the group, and wish him a retirement filled with many more adventures, ”van Jaarsveldt concluded.

Tait’s journey with Forever Resorts began in February 1978 when he was Senior Financial Clerk at Forever Blyde Canyon, Mpumalanga. Since then, Tait has held several positions within the group across South Africa before taking on various management roles and finally the role of Managing Director in 2003. Tait will join his retired wife and assume his role of Grand -father full time for his two beautiful grandchildren.

Learn more about Forever Resorts South Africa

Forever Resorts offers the discerning traveler a superb variety of three, four and five star accommodation options strategically located in key areas of South Africa namely Mpumalanga, Limpopo, Free State and the Western Cape. The group offers something for every traveler – luxury lodges, adventure vacations, independent vacations, caravanning and camping, conferences, weddings, functions, hydro, beauty spas, hiking trails, boating, fishing, eco-adventures. , water parks and much more! Visit www.foreversa.co.za for more information on the group and its offers.

This post and content is sponsored, written and provided by Forever Resorts South Africa.



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