Parkdean Resorts announces £4.2m cash injection
The UK’s largest holiday park operator has announced a cash injection of more than £4.2million into its Essex parks as part of its biggest ever investment scheme.
Parkdean Resorts operates five parks in Essex including Highfield Grange, Valley Farm and Weeley Bridge near Clacton.
The park operator also runs Naze Marine at Walton and Cooper’s Beach on Mersea Island, these locations welcomed over 100,000 visitors in 2021.
Steve Richards, Managing Director of Parkdean Resorts, said: “This investment is great news for Essex.
“By investing in our parks, we are not only improving the guest experience, we are also ensuring that holidaymakers return year after year, by spending money on local shops, attractions, pubs and restaurants, and supporting the communities that rely so heavily on tourism.”
Parkdean is spending £140million across the country, and the investment in Essex will go towards new accommodation and the installation of park-wide Wi-Fi capability, which will further improve the customer experience in 2022.
As part of this multi-million pound investment, Naze Marine Holiday Park will become one of Parkdean’s ‘parks of the future’.
Walton Holiday Park will benefit from several exciting new activities, including bungee trampolines, pirate mini-golf and laser tag.
Naze Marine will also have upgraded facilities such as an ice cream parlour, an outdoor canopy for alfresco dining, an adventure play area, a new sports dome and new accommodations.
There are also two new trailers at Coopers Beach and 31 upgraded trailers are being introduced to replace the existing fleet across the county.
Mr Richards added: “Last year was huge for stays, and our teams will continue to go above and beyond to deliver phenomenal service to our guests, ensuring 2022 is even better.”
Nationally, the £140million investment includes over 850 new caravans and lodges, new developments across 16 parks and hundreds of refreshed and upgraded chalets and lodges with brand new looks.
Parkdean has also spent £6m on connectivity projects, meaning employee Wi-Fi has now been installed in 65 parks, with direct-to-van Wi-Fi to be available in 50 parks. here the end of the year.
For more information about Parkdean Resorts, visit parkdeanresorts.co.uk.